Compagnie des Montres Longines Francillon S.A., or simply Longines (French pronunciation: [lɔ̃ʒin]), is a Swiss luxury watchmaker based in Saint-Imier, Switzerland. Founded by Auguste Agassiz in 1832, the company has been a subsidiary of the Swiss Swatch Group and its predecessors since 1983. Its winged hourglass logo, which was registered in 1889, is the oldest unchanged yet still active registered trademark.
True to the mixture of tradition and innovation specific to Longines, the models from the equestrian collection are inspired both by old pieces and by resolutely modern elements typical of the equestrian world. The pocket watches celebrate the rich tradition of the Swiss watchmaking brand while the bold lines of its wristwatches, dedicated to women with a love for equestrian sports, make a vibrant tribute to the elegance and performance achieved by horsewomen.
A star in the Longines galaxy
A silvery moon on a spring night; a star that glistens reaches its peak and then disappears. A symbol of passing time, living time and the moon that entrances us with its rounded, delicate lines the Longines PrimaLuna is a tribute to this silvery star. Its soft silhouette is enhanced by the exquisite purity of the dial and the whole is illuminated by a play of sparkling diamonds. Graceful, magical, this is a model that will seduce women who appreciate contemporary, sophisticated elegance.